Дізнайтеся, як QR-коди спрощують платежі, допомагають бізнесу залучати більше клієнтів та підвищують конверсії у 2025 році.
QR codes for online payment: how it works
QR codes have become a convenient tool for online payments. They allow customers to instantly pay for goods or services by simply scanning the code with a smartphone.
📌 Why should you use QR codes for payments in 2025?
✅ Simplification of the payment process
✅ Reducing queues in physical stores
✅ Increased customer confidence
✅ Higher conversion on websites
👉 How to set up and use QR codes for payment? Let's take a closer look!!!!
1. How do QR codes work for payment?
The basic principle:
🔹 The user scans the QR code
QR code contains information about the payment
The payment page opens (bank service, Google Pay, Apple Pay)
🔹 Customer confirms the payment
📌 Examples of use:
🔹 Payment in a cafe → QR code on the table
🔹 Online store → QR code for quick purchase
Charitable donations → QR code on the poster
📌 What does it give to business?
✔ Convenience for customers
✔ Fewer payment refusals
✔ Increase in transaction speed
2. How to add a QR code for payment to the website?
📌 Main steps:
✅ Choose a payment system (LiqPay, WayForPay, Stripe, Fondy)
Generate a QR code with a payment link
✅ Add the QR code to the website or check
✅ Check the usability
📌 Example of integration:
🔹 Clothing store → QR code on the checkout page
🔹 Online courses → QR code for quick payment for participation
📌 What does it give?
✔ Reducing the time to make a purchase
✔ Automation of the payment process
3. Using QR codes in retail
📌 How can stores use QR codes for payments?
✅ QR codes on receipts for quick re-ordering
✅ Contactless payment at physical points of sale
QR codes for loyalty programs
📌 Example:
🔹 Customer scans the code in the store → pays via the banking app
📌 What does it give to business?
✔ Minimizing the cost of POS terminals
✔ Faster transactions
4. QR codes for payments in social networks
📌 How to monetize social networks with QR codes?
✅ Use QR codes on Instagram and Facebook
✅ Place QR codes in TikTok videos for direct purchase
✅ Add a QR code to Telegram for quick payments
📌 Example:
🔹 Influencer promotes a product → adds a QR code for instant purchase
📌 What does it do?
✔ More direct sales through social media
✔ Easy payment without going to the website
5. Analysis of the effectiveness of QR codes for payments
📌 What do you need to track?
✅ Number of scans
Percentage of successful payments
✅ Customer geography
📌 Tools for analytics:
✔ WebLinkPro - tracking scans and conversions
Google Analytics - analysis of customer behavior
📌 Example of analytics:
🔹 QR code in advertising: 10,000 scans, 3,000 payments
🔹 QR code on the website: 15% increase in transactions
📌 What does it do?
✔ Optimization of the placement of QR codes
✔ Improving the effectiveness of advertising campaigns
6. How to increase customer confidence in QR payments?
📌 Key security factors:
✅ Use QR codes only from trusted payment systems
✅ Add the company logo next to the QR code
Use HTTPS for all payment pages
📌 Example of trust:
🔹 QR code with LiqPay logo looks more reliable than a regular code
📌 What does it give?
✔ Customers are not afraid of fraud
✔ Higher payment conversion
Conclusion.
📌 Why should you use QR codes for payment?
✅ Reducing the complexity of the purchase process
✅ Higher transaction speed
✅ Ability to integrate into social networks and offline
🚀 WebLinkPro will help you create QR codes for payments and track their effectiveness!