How to sell goods on TikTok in 2025

How to sell products on TikTok in 2025

TikTok has become one of the most powerful platforms for promoting products and services. Thanks to viral content and algorithms, even small businesses can quickly gain a large audience. But it is important to build a proper sales strategy.

📌 Why is TikTok important for business?

1 billion monthly active users

Videos can gain thousands of views even without advertising

TikTok algorithms promote content rather than accounts, so even new brands can grow quickly

👉 How to sell goods on TikTok correctly?

1. Create an effective profile and bio page

📌 What should be in a business account profile?

✅ Bright brand or product avatar

✅ Clear description (for example, “🔥 Delivery in 24 hours | Discounts up to -50%”)

Link to a biolink page with all your offers

📌 How to use a biolink for TikTok?

🔹 Create a biolink page through WebLinkPro

🔹 Add buttons there: “Buy”, ‘Catalog’, ”Discounts”

🔹 Place a QR code with a link to your website in the video

📌 An example of a bio link:

🔹 web-link.pro/shop - button “Buy now”

🔹 web-link.pro/sale - page of promotions and discounts

✔ Increase clicks to the site

✔ Optimization of sales through TikTok

2. Use viral content for sales

📌 What video formats work best?

✅ Product reviews and “unboxing”

✅ Recommendations and life hacks (“How to use our product?”)

✅ Customer reviews

Challenges and interactive videos

📌 What works for sales?

✅ Short dynamic videos (9-15 seconds)

✅ Calls to action (for example, “Do you want the same one? Link in the bio”)

✅ Use of trending sounds

📌 An example of a CTA in a video:

🔹 “Follow the link in the bio and get -20%”

🔹 “Scan the QR code and order now”

✔ Attracting a larger audience

✔ Increase brand awareness

3. Use TikTok Ads for sales

📌 What types of ads are available on TikTok?

✅ In-Feed Ads - advertising in the user's feed

Spark Ads - promotion of viral content

Branded Effects - creating your own effects

📌 How to set up ads correctly?

✅ Use UTM tags in links to track conversions

Direct traffic to your landing page through WebLinkPro

Test different ad variations

📌 An example of an advertising funnel:

🔹 Video on TikTok → Landing page via WebLinkPro → Checkout

✔ Optimization of the advertising budget

✔ More sales through TikTok Ads

4. Use QR codes to quickly go to the site

📌 Why does it work?

✅ QR codes allow you to quickly go to the purchase page

✅ Simplify the checkout process

📌 How to use QR codes on TikTok?

✅ Add a QR code to the video with the call to action: “Scan to buy”

Use QR codes for promotional offers

Example:

🔹 web-link.pro/qr-sale - instant access to discounts

✔ Simplify transitions for customers

✔ More direct sales through TikTok

5. Use influencers for promotion

📌 Why is cooperation with bloggers effective?

✅ 65% of TikTok users trust the recommendations of bloggers

✅ Videos from an influencer can gain millions of views

📌 How to choose a blogger for advertising?

✅ Analyze audience engagement (likes, comments)

Choose nano- and micro-influencers (up to 50 thousand subscribers)

📌 An example of advertising integration:

🔹 Blogger makes a video → Link in bio leads to WebLinkPro

✔ An effective way to increase brand trust

✔ Increase sales thanks to recommendations

Conclusion.

📌 How to sell products on TikTok in 2025?

✅ Create an effective bio link page with WebLinkPro

✅ Use viral content to attract an audience

✅ Run TikTok Ads with the right settings

✅ Use QR codes to speed up purchases

✅ Collaborate with bloggers to promote products

🚀 TikTok is a platform that will help your business increase sales and attract new customers!